Patron of the HACK Startup Village'22

Mariya Gabriel

European Commissioner for or Innovation, Research, Culture, Education and Youth.

HACK Startup Village is patroned by the European Commissioner for Innovation, Research, Culture, Education and Youth.


Dear Minister Šiugždinienė,
Dear Minister Gentvilas,
Dear friends of the Startup Village initiative,

It is an absolute pleasure to be here at the EU Hack Startup  Village’22!

Let me begin by expressing my gratitude to AgriFood  Lithuania for organising this hackathon. In particular, I want to  emphasise Kristina Sermuknyte- Alesiuniene’s drive in  advancing the Startup Village initiative at the European level.

The Startup Village initiative holds a lot of promise. Promise to  unleash the potential of rural areas by creating innovation  ecosystems in rural areas. Promise to promote innovation in a  more inclusive way. Promise to empower even more European  innovation ecosystems, and tackle the challenges of the green  transition and the new deep-tech innovation wave.

Startup Village approach is not a paternalistic approach. On the  contrary, as our societies adapt to the global challenges we  face, we find more and more opportunities for our rural areas.

The Startup Village initiative is founded on the optimistic  premise that rural areas can become economic growth engines.  Two weeks ago, during my mission to Silicon Valley, I  reaffirmed this belief. Silicon Valley is a living example of the  innovation and startup potential of rural areas. 

Silicon Valley is a nearly 100-kilometer-long, rural region. It  does not contain any major urban centres. Despite being a rural  region, this valley is the origin of the digital revolution. As a  rural area, it was inexpensive to acquire land for the new  structures. And as a rural area, the valley offered a high quality  of life to its residents. Likewise, as a rural area, it was possible  to network and mingle with like-minded individuals while also  having ample room for personal development. 

Similarly, innovators and entrepreneurs will play a key role in  the implementation of the Startup Village initiative all across  rural areas in Europe. Especially young businesses and  startups with ambitions to innovate and grow

Start-ups and scale-ups are real job engines. And here, EU  performance is significantly improving. In fact, in 2021, the  EU attained the worldwide lead in terms of emerging  ecosystems, accounting for 37% of global emerging startup  ecosystems. 

We have the capacity to boost this trend. But we cannot do so  only where startups are already concentrated, in a few  metropolitan areas. We need to change the model to make it  more sustainable. We need to build capacity in rural areas and develop their innovation potential. Because diffused  innovation ecosystems are at the heart of cohesion. 

Strong innovation ecosystems can help rural communities  thrive by bringing together public and private actors. Likewise, 

they can assist Europe in mobilising talents and creative minds located outside of key urban knowledge hubs. And the  startup village initiative plays a fundamental role here. 

So, how is the EU supporting startup villages, and innovation  ecosystem development in rural areas? 

First, through targeted support, and second, through pooling  resources and working together – and today’s hackathon is a  great example of that. 

First, let me address targeted support

The New European Innovation Agenda has a specific flagship  dedicated to supporting innovation ecosystems across the  EU, including startup villages, reinforcing the innovation  cohesion. It focuses on creating the basis for the emergence of  connected regional innovation valleys across the EU, notably  involving regions with a lower innovation performance. 

In addition, Horizon Europe’s Workprogramme 2023-24  includes specific calls related to startup villages in the area of  bioeconomy, and also in the European Innovation Ecosystems  Programme. Likewise, the European Institute of Innovation and  Technology will include support to Startup Village initiative in  their workprogramme for 2023. 

Let me emphasise the importance of seeking synergies and  cooperating with other existing actions. Take, for example,  CAP rural networks, including the European Innovation  Partnership on agriculture productivity and sustainability,  Horizon Europe Partnership on Sustainable Food Systems, the  Circular Bio-based Europe Partnership, or the opportunities  and solutions created under the EIT’s Knowledge and  Innovation Communities.

These initiatives cover the agri-food sector quite well. But  there is another sector that I believe will equally empower our  rural areas: deep-tech areas. This is the 4th innovation wave,  after the digital revolution—and it is a wave our innovators  will surf. We just need to make sure we have enough  surfboards on hand, also in rural areas. 

Which is why the New European Innovation Agenda has  another flagship, run through the European Institute of  Innovation and Technology, or EIT, aimed at training 1  million talents in deep tech areas by 2025 across all Member  States. 

Deep tech solutions are very important in agri-food  technologies. For example, the use of sensors, GPS technology,  machines or robotic systems for precision agriculture, as well  as molecular biology or synthetic Biology technologies for  food processing.  

Here I would like to announce that we will include a specific  challenge in the European Innovation Council  

Workprogramme 2023 to support startups in precision  agriculture. And I hope that many of the beneficiaries will  come from rural areas. 

As you see, we have a lot of resources and programme backing  the Startup village initiative. 

Which brings me to my second point: pooling these resources  and working together. This is where our Long-Term Vision  for the EU’s Rural Areas, launched by the European  Commission in 2021, comes in. 

The annual Startup Village Forum is part of the Innovation for  rural areas flagship. Our intention is to promote knowledge 

exchange and cooperation activities, working as an open and  inclusive space where institutions and stakeholders can meet,  discuss and shape actions for startup-driven innovation in  rural areas. 

Besides, the Forum aims to channel the commitment of public  and private organisations to support Startup Villages. In fact,  we launched a call for pledges offering financial but also in kind support, such as the provision of co-working spaces, IT  infrastructure or expertise, coaching, mentoring or training,  strengthening start-ups and supporting job opportunities in  rural areas. 

And we’ve seen a lot of interest, from both public, mobilising  cohesion funds and Recovery and Resilient Funds, and private  entities. Some of them have already finalised their pledges and  

more are on the way. In fact, eleven villages are already  benefiting from the support offered by private entities under  this call for pledges. 

Over the past months, we have continued to actively explore  these themes, including how different actors can contribute to  their development. 

And now it’s the moment to focus on implementation. 

And you know me, I like out-of-the-box thinking: innovative  ways for the implementation of EU initiatives. 

Today, I would like to invite all stakeholders attending this  hackathon to establish a Startup Village Alliance as an informal  partnership to focus on implementation. And I would be  deighted to announce the Alliance publicly at the next Startup  Village Forum that will take place on 28 February, in Brussels.

And this will also be an opportunity to present the results of  Horizon funded projects on rural innovation, together with  concrete stakeholder experiences from other European, national  or regional programmes. 

Dear friends, 

We have the resources. And we have the community to develop  them into concrete ventures. 

All of you, through initiatives like this amazing hackathon  have an opportunity in front of you. You have a chance to  significantly contribute to bridging all our regions and  localities, through great ideas, and even greater execution, from  the drawing board to the market, together. 

I therefore wish the organisers and the participating teams all  the success over the next two days, as they co-create the future.  I will be very interested to see the results of this hackathon, and  the solutions developed, which could then be helpful and feed  into our policies and supporting measures. 

I also invite you and the participating teams to actively join us  at the forthcoming Startup Village Forum held on 28 February  in Brussels. 

In the meantime, remember. As Albert Einstein said, creativity  is contagious. Pass it on! That is why we are all here, together.  Have a great couple of days! 

Thank you.

About HACK Startup Village’22

Depopulation, uncompetitive economy, brain drain, lack of infrastructure, low income levels, limited access to services, environmental and social issues are buzzwords often used while describing rural regions. Is this how we are going to see rural regions forever? The Startup Village concept initiated by the European Commission suggests a new, different approach. However, the main question is how rural areas can become a center of attraction for startups?

During this hackathon, you will have to create a vision for selected rural or intermediate region* in your country. How could this area become the best place to live, work, dream and create?

* Areas covered by concepts of rural and intermediate regions from urban-rural typology are described by the European Commission. You can find the full interactive map by clicking this link.

You can also choose one of the challenges of the AgriFood sector, which will be presented by industry companies from all over Europe. Smart solutions to the challenges of the agrifood sector are one of the ways to create a high value-added economy in rural areas. After all, it is the most labor-intensive sector in the regions, which has huge potential for digital and robotics solutions.

Why is it worth to participate?

  • You will have a chance to win a cash prize.
  • You will pitch your ideas to investors, representatives of European and Lithuanian authorities and business leaders across Europe. It is your chance to sell your idea to a business enterprise or government authority.
  • The best performing teams will be invited to pitch their ideas in one of the flagship forums organized by the European Commission - Startup Village Forum.
  • During the mentoring sessions, you will gain valuable experience and learn from professionals.
  • Information about the hackathon will reach at least 1 million people.
  • You will make new connections with other innovators from business, academia, industry and other fields.
  • You will be visible to a wide network of international partners of the European Commission, EIT Food and AgriFood Lithuania DIH across Europe.

Mariya Gabriel

European Commissioner for Innovation, Research, Culture, Education and Youth
Speaker
in

Simonas Gentvilas

Minister of Environment of the Republic of Lithuania
Speaker
in

Jurgita Šiugždinienė

Minister of Education, Science and Sport of the Republic of Lithuania
Speaker
in

Juozas Olekas

Member of the European Parliament
Speaker

Mario Milouchev

Director of Directorate D "CAP Strategic Plans II” in DG Agriculture and Rural Development of the European Commission
Speaker
in

Alessandro Rainoldi

Head of Unit of Territorial Development of JRC at the European Commission
Speaker
in

Andras Inotai

Head of the Innovation Policy and Access to Finance Unit in the European Commission’s Research and Innovation Directorate General
Speaker
in

Andy Zynga

CEO at EIT Food
Speaker
in

Kristina Šermukšnytė-Alešiūnienė

Director at AgriFood Lithuania
Speaker & Mentor
in

Klavdija Kutnar

Rector of the University of Primorska
Speaker
in

Julija Kiršienė

Vice-Rector for Research at Vytautas Magnus University
Speaker
in

George Beers

Coordinator at SmartAgriHubs, Wageningen University & Research
Speaker
in

Evelyn Reinmuth

Coordinator of the Hub of European University Alliance for the Startup Village
Speaker & Mentor
in

Ieva Šūmakarytė

Events and Pre-accelerator Manager at Startup Lithuania
Speaker

Liene Briede

Director of the Science and Innovation Center of Riga Technical University (RTU), board member at European Innovation Council (EIC) & Latvian Startup Association
Speaker

Grigoris Chatzikostas

Vice President of Business Development at FoodScale Hub
Speaker & Jury
in

Flavius Streianu

Lecturer at Vilnius University of Applied Sciences
Mentor
in

Deimantė Žilinskienė

Director of Business Innovation School at Kazimieras Simonavicius University
Mentor
in

Šarūnas Savičianskas

CTO at Barbora
Mentor
in

Enno Ence

Founder & Co-Owner at MILZU!
Mentor
in

Vilma Atkočiūnienė

Researcher at Vytautas Magnus University
Mentor
in

Irma Šileikienė

Head of Information Systems at University of Applied Sciences
Mentor

Alina Dolmate

Coordinator of EIT Food Hub in Latvia
Mentor
in

Augustas Alešiūnas

Founder & Owner of ART21
Mentor
in

Veronica Rodriguez Garcia

X-KIC RIS Project Manager at EIT Manufacturing
Mentor
in

Mantas Rubežius

Co-Founder & CEO at BIOVALA
Mentor
in

Nikolaj Ambrusevič

Head of International Business Department at Vilnius University of Applied Sciences
Mentor
in

Živilė Juknevičienė

Founder of Žiedų skonis
Mentor
in

Linas Staršelskis

Founder of Efektas Group
Mentor
in

Eglė Jurienė

Public Relations Officer at European Parliament
Mentor

Andrius Janiukštis

Founder & Co-owner of Academia Dominorum
Speaker & Mentor
in

Jelena Liaudinienė

Founder of Petsy & Coaching expert
Mentor
in

Monika Manolova

Digital ecosystems expert
Mentor
in

Akram Shhaideh

Senior Policy Advisor at Ministry of Agriculture and Rural Development of Romania
Mentor
in

Alexander Berlin

CEO & Founder at Berlin Thinking Consulting
Mentor
in

Tautvydas Pipiras

Project manager at Lithuanian Innovation Center
Mentor
in

Anda Penka

CEO & Co-founder at Fermentful
Mentor
in

Evita Štrausa

Development manager at Agrolats Holding
Mentor
in

Begum Onal

Food Safety & Operations Manager at Gourmet International Food Trade Company
Mentor
in

Milda Savickienė

Brand manager at Stiliusos
Mentor
in

Monica Gimenez Gonzalez

Co-founder at Keikoa Company
Mentor
in

Povilas Klimas

Entrepreneur
Mentor
in

Teresa Paiva

Professor of Higher Education at Poli Technico Guarda
Mentor
in

Letricia Barbosa Pereira

Associated researcher at University of Santiago de Compostela
Mentor
in

Raquel Sendon

Associated researcher at University of Santiago de Compostela
Mentor
in

Kara Guokė

Project Specialist at Panevėžys Development Agency
Mentor
in

Alfred Grand

Organic farmer & entrepreneur
Mentor
in

Daniela Mårtenson

R&D Coordinator at Centria University Of Applied Sciences
Mentor
in

Antonio Novo Guerrero

President of the European Clusters Alliance
Jury
in

Mika Kukkurainen

Founder & Partner at Nordic FoodTech VC
Jury
in

Tamas Muller

Founder of Women Startup Competition & Co-founder of Pozi.io
Jury
in

Nijolė Zinkevičienė

Vice-Rector for Research and Partnership at University of Applied Sciences
Jury
in

Giedrius Bagušinskas

CEO at Lithuanian Food Exporters Association
Jury
in

Dr. Artūras Jakubavičius

Head of Innovation Support Services Department at Lithuanian Innovation Center
Jury

Bernardas Vaznonis

Dean of the Faculty of Bioeconomy Development at Vytautas Magnus University
Jury

Giedrė Tallat-Kelpšaitė

Marketing & Business Development expert
Mentor
in

Vanessa Tierney

CEO at Abodoo
Speaker

Noelia Dosil

Coordinator of innovation area in Galicia Food&Drink Cluster
Mentor
in

Awards

Two Winners of Challenge of Vision for the Startup Village

From Zero to Hero (Challenge of the AgriFood Sector)

The Most Advanced Solution (Challenge of the AgriFood Sector)

Prizes from Special Partners

Prize Fund

8 000 €

Agenda

October 20th (CET)

Pre-Event


18:00 Introduction to the HACK Startup Village’22 | Format: Q&A

October 21th (CET)


Opening of the HACK Startup Village

15:00 Welcome speech: Mariya Gabriel, European Commissioner for Innovation, Research, Culture, Education and Youth

15:07 Welcome speech: Jurgita Šiugždinienė, Minister of Education, Science and Sport of Lithuania

15:10 Roundtable discussion: “How to support rural areas to become rural innovation ecosystems'”.

  • Mariya Gabriel, European Commissioner for Innovation, Research, Culture, Education and Youth
  • Simonas Gentvilas, Minister of Environment of Lithuania
  • Juozas Olekas, Member of the European Parliament
  • Moderator – Kristina Šermukšnytė-Alešiūnienė (Director of AgriFood Lithuania/European Cluster Manager of the Year)

15:30 Roundtable discussion: “How does the Commission support innovation in rural areas – Startup Villages”

  • Mario Milouchev, Director of Directorate D “CAP Strategic Plans II” in DG Agriculture and Rural Development of the European Commission
  • Alessandro Rainoldi, Head of Unit B.3 Territorial Development at JRC (European Commission)
  • Dr. Andy Zynga, CEO at EIT Food
  • Andras Inotai, the head of the innovation unit in DG R&I (European Commission)
  • Moderator – Kristina Šermukšnytė-Alešiūnienė (Director of AgriFood Lithuania/European Cluster Manager of the Year)

16:15 “How can universities support rural areas to become startup villages”

  • Evelyn Reinmuth the coordinator of the Hub of European University alliance for Startup Village (44 universities)
  • Klavdija Kutnar, Rector of the University of Primorska
  • Julija Kiršienė, Vice-Rector for Research at Vytautas Magnus University
  • Liene Briede, Director of the Science and Innovation Center of Riga Technical University (RTU), board member at European Innovation Council (EIC) & Latvian Startup Association
  • George Beers, Coordinator at SmartAgriHubs, Wageningen University & Research
  • Moderator – Kristina Šermukšnytė-Alešiūnienė (Director of AgriFood Lithuania/European Cluster Manager of the Year)

17:00 Presentation: “Story of success”

Vanessa Tierney | CEO at Abodoo

17:15 Overview of the challenges
17:30 Check point #1

18:00 End of the official opening day of the HACK Startup Village

October 22th (CET)


09:00 Check point #2
09:30 Mentoring sessions
13:00 Workshop: “Startups Ecosystem and possibilities”

Ieva Šūmakarytė | Events and Pre-accelerator Manager at Startup Lithuania

14:00 Mentoring sessions
16:00 Workshop: „Team Collapse. Five reasons why it happens“

Andrius Janiukštis | Founder & Co-owner of Academia Dominorum

18:00 Check point #3

October 23th (CET)


09:00 Check point #4
09:30 Workshop: “How to impress the jury during the final pitch“

Grigoris Chatzikostas | Vice President of Business Development at FoodScale Hub

10:00 Mentoring sessions

16:00 Video submission deadline
16:30 Pitch round with recorded videos & live Q&A
18:30 Awards & closing

Register now!

000 d. 00 h. 00 m. 00 s.